What to Do When Your Live Act Outgrows a Venue
  By
Jeri Goldstein, Copyright 2006, The New Music Times, Inc.
As
emerging artists, it's often hard to find promoters or venues that
will take a chance on an untested artist. When a promoter finally
catches on to your act and gives you a chance, it is important that
you recognize that promoter's efforts. If success finds you, make
sure you return the favor to those who have invested their time,
belief and money on you back when first started. As a musician building
a career, you need adventurous promoters willing to risk a night
in their venue with possible low ticket and/or bar sales. You need
to play that venue numerous times as you build an audience. When
your audience grows, the venue begins to reap some of the rewards
of their initial investment. The next thing you know, you're too
big for the venue and begin to seek larger venues and bigger promoters
to keep pace with a growing audience. Now growth is good, but grow
with awareness as you move to the next level...
Read
the full article here.
Jeri Goldstein is the author of, How To Be Your Own Booking Agent The Musician's & Performing Artist's Guide To Successful Touring 2nd Edition UPDATED. She had been an agent and artist's manager for 20 years. Currently she consults with artists, agents and managers through her consultation program Manager-In-A-Box and presents The Performing Biz, seminars and workshops at conferences, universities, for arts councils and to organizations. Jeri has released a 3-hour seminar on CD-ROM, Marketing Your Act. No expensive conferences to attend-learn at your convenience to boost your career. Her book, CD-ROM and information about her other programs are available at www.performingbiz.com or phone (434) 591-1335 or email Jeri at jg@performingbiz.com.
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