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Issue XV, Volume III

Welcome to the fifthteenth issue of the Onlinegigs Booking & Promotional Tips monthly newsletter, Volume III. Playing live shows and getting your band in front of people is your best method for building up a fanbase. This month's advice article by Heather McDonald will give you a sequence of steps or tasks to perform to develop a good process. Use these steps in conjunction with the strong search capabilities of the integrated contact database outlined in our feature highlight this month to really take control of your booking process.

Jay Flanzbaum Onlinegigs, Founder


Booking Advice
How to Get a Gig
 
Searching for Booking Contacts
 
Indiegrrl Conference & Guitar Center GAIN Program

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Booking Advice
How to Get a Gig

By Heather McDonald

One of the best ways to build up a fan base for your band is to get out there and play live, as often as your can. But often bands find themselves between a rock and hard place - to get a gig, you need an audience, but to get an audience, you need a gig. You can see above that, however, and get your band in front of the crowd if you follow the right steps. This how-to guide will cover getting a single show, but many of these steps can be built upon to book your band an entire tour.

Here's how...

Re
ad the full article here.

Heather McDonald is a freelance writer and full time music fan. She splits her time between North Carolina and coastal South Carolina. She has worked in the music industry since her teen years. She started out sitting behind a record store counter, first as an employee and then as the manager of a small, independent record store. During her time at the record store, Heather worked closely with both major and independent labels on new release promotion and worked on in store performances from artists as varied as The Barenaked Ladies and Alejandro Escavado. Heather left the record store to move to Glasgow, Scotland, where she worked at indie label Shoeshine Records. There, Heather wore the jack of all trades hat: dealing with manufacturing and distribution, securing international licensing agreements, artist management, tour booking, and album promotion. She has worked with artists like BMX Bandits, Laura Cantrell, Paul Burch, and Steve Young. Heather left Shoeshine after six years and now works as a freelance writer, covering music for many print and web outlets and doing PR for labels and bands.

automated music and band booking tools
Searching for Booking Contacts

Onlinegigs is home to one of the fastest growing and most extensive national directories listing venues, festivals, music conferences and colleges that provide potential booking opportunities. Seeking out those potential opportunities is one of the, if not THE, most laborious tasks for a band starting at the point of locating venues to contact. Onlinegigs gives you a great start to venues in each of the markets as well as the opportunity to earn credits back to your subscription by adding venues not currently listed or updating the info on an existing contact. The more people you reach out to, the better your opportunity of securing a booking that meets your routing targets. You can search for venues by any number of parameters including genre, city, state, and one of the most powerful being the ability to search within a specified mile radius of a zip code. You can quickly locate venues, get an email out to them, set up a task to follow up and move on to the next one. Then spend your valuable time following up and developing relationships with the talent buyers. It takes persistence. Onlinegigs gives you all of the tools to streamline this process and optimize your booking opportunities.

Main Tour

Automated Tasklist for band & agents.
Managing your contacts and business relationships starts with a powerful Task Management system. Tour Now»»

Automated Press Release

Automated Press Release for band publicists.
Automatically notify the press & your fan lists the moment you confirm a performance. Tour Now»»

 
Automated Web Updates Automated Web Updates to your own website and your booking agent, your manager and your record labels websites.
Confirmed shows can automatically post to any web site with a few lines of code. Flash and HTML compatible. Tour Now»»
Automated Itinerary Automated Itinerary to better organize your band's tour schedule.
Performances are automatically inserted into an itinerary with driving directions. Tour Now»»
full suite of tools for independent bands
Indiegrrl Conference
digital music distribution for bands
Guitar Center GAIN Program

Indiegrrl Conference
Not since Rockrgrl 2005 has there been a conference dedicated to showcasing women. On August 21-24
Indiegrrl will produce our first conference showcasing women in music, comedy, spoken word, and more along with a full agenda of informative panel discussions and hands on workshops created to enhance your every day entrepreneurial skills along with an Exhibit Hall Trade Show and over 60 showcase opportunities.  

Guitar Center GAIN Program
GAIN is a program launched by Guitar Center in to help its employees in the pursuit of their dreams and goals within the music business. At the heart of the GAIN Program is a private online community where members can post, comment, and rate each others songs, participate in contests, contribute to group discussions, and take advantage of special deals and offers from Guitar Center's vendors as well as other entities within the music business.
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